Product Marketing Resume Boost By Melinda Chung

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Product Marketing Resume Boost By Melinda Chung

Get Your Resume Noticed

Learn how to tailor your resume specifically for product marketing jobs

The best product marketing resume – crafted for you, by you

Product Marketing Resume Boost is the only online course that teaches you how to tailor your resume specifically for PMM jobs

Your resume is the critical first step to getting a product marketing manager job.

Potential employers will spend only seconds scanning your resume so you need to make sure that your experience matches what they are looking for in the quickest time possible.

If you want to get noticed for a product marketing manager job, you need a resume tailored for product marketing jobs.

In this course, you’ll learn how to do that with my four step process for crafting your product marketing resume so it gets the attention you want.

We’ll walk through two examples – one for an applicant at a large company and one for an applicant to a startup – so you can apply it for your own resume today.

What You’ll Learn: Product Marketing Resume Boost

• Step-by-step process
  Learn the four step process for creating resumes that match what employers are seeking
• “Before” and “after” examples
  See critiqued resumes for product marketing manager jobs at a large company and a startup
• Key product marketing terms
  Frame your experience into the most relevant product marketing terms
• Resume mistakes to avoid
  Learn the most common resume mistakes to avoid

Course curriculum

Welcome

• Welcome
• Before we get started …
• Why Your Resume is Critical

Most Common Resume Mistakes

• Most Common Resume Mistake #1
• Most Common Resume Mistake #2
• Most Common Resume Mistake #3

Resume Basics

• Reframing to Product Marketing Terms
• Product Marketing Experience – Questions to Ask Yourself
• Other Resume Tips

Four Step Process Overview

• Crafting Your Product Marketing Resume – Overview
• Four Step Process

Resume for Large Company: Step 1

• Step 1: Analyzing the Job Description
• Example: Job Description (Large Company) – Original
• Example: Job Description (Large Company) – Analyzed
• Example: Requirements Checklist – Large Company (blank)
• Exercise: Analyze a Job Description

Resume for Large Company: Step 2

• Step 2: Analyzing Your Resume
• Example: Taylor Jordan Resume (original)
• Example: Taylor Jordan Resume (analyzed)
• Exercise: Analyze Your Resume

About your Instructor – Melinda Chung

Melinda Chung has over 15 years of experience leading strategy, marketing and product management in technology companies. Melinda has built marketing teams from the ground up at multiple companies and has led full-stack product marketing teams at companies including Yahoo!, StumbleUpon, Locu (acquired by GoDaddy), GoDaddy, and Adobe. Melinda was most recently Director of Product Marketing at Adobe and VP of Marketing at VSCO.

Melinda has an MBA in Marketing & Strategy from the Kellogg School of Management at Northwestern University and a BA in Mathematical Economics from Pomona College.

Frequently Asked Questions:

1. Innovative Business Model:

• Embrace the reality of a genuine business! Our strategy involves orchestrating a group purchase, wherein we collectively distribute costs among members. Utilizing these pooled funds, we acquire in-demand courses from sales pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the original authors, our customers value the affordability and accessibility we offer.

2. The Legal Landscape: Yes and No:

• The legality of our operations resides in a gray area. While we lack explicit approval from course authors for resale, a legal nuance comes into play. During the course acquisition, the author did not specify any restrictions on resale. This legal intricacy presents both an opportunity for us and a benefit for those seeking budget-friendly access.

3. Quality Assurance: Revealing the Real Deal:

• Delving into the core of the matter – quality. Procuring the course directly from the sales page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond individual study; we take an extra step by facilitating resale. It’s crucial to note that we are not the official course providers, which means certain premium services are not included in our package:
• No coaching calls or scheduled sessions with the author.
• No access to the author’s private Facebook group or web portal.
• No entry to the author’s exclusive membership forum.
• No direct email support from the author or their team.

We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. We greatly appreciate your understanding of our unique approach.