Mentor Alchemy By Cat Howell

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Mentor Alchemy By Cat Howell

The first online business I ever built grew to be a multiple eight figure earner and successfully helped thousands of clients. Problem was – I was handcuffed to it. I ran an automated webinar model with a sales team and the business required constant attention and feeding – not to mention tens of thousands of dollars on ad spend each month. It felt like a hamster wheel that consumed all of my attention and this quickly led to burnout and unfulfilment.

In 2020, I sold and exited the business and in 2021 I launched a new offer – but this time structured in a way that placed FREEDOM at the core – financial, time and creative. For both myself AND clients.Oh, and did I mention PLAY.

It is quickly on its way to breaking the seven figure mark and defies everything that we are told on what it takes to succeed in this space.

There is no sales team and yet I sell high ticket, there are no more back to back mentoring calls and yet my clients WIN, there is one VA and yet it runs like a well oiled machine (with zero customer complaints so far!), and there is virtually no ad spend to attract leads and clients.

Never before seen behind the scenes look at how I have built multiple eight and seven figure coaching businesses.
From lead gen, to pricing and sales through to community growth and client results.

The wins, the hiccups, the lessons and the home runs

Bypass years of frustration trying to figure it out solo. Hyperspeed your growth as a coach – whether you are new or already established.

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• Embrace the reality of a genuine business! Our strategy involves orchestrating a group purchase, wherein we collectively distribute costs among members. Utilizing these pooled funds, we acquire in-demand courses from sales pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the original authors, our customers value the affordability and accessibility we offer.

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• The legality of our operations resides in a gray area. While we lack explicit approval from course authors for resale, a legal nuance comes into play. During the course acquisition, the author did not specify any restrictions on resale. This legal intricacy presents both an opportunity for us and a benefit for those seeking budget-friendly access.

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• Delving into the core of the matter – quality. Procuring the course directly from the sales page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond individual study; we take an extra step by facilitating resale. It’s crucial to note that we are not the official course providers, which means certain premium services are not included in our package:
• No coaching calls or scheduled sessions with the author.
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